AI Insights · Timothy · April 2025
Top Meal Kits and Specialty Foods Apps on Android in the Middle East, Q1 2025
Explore the performance trends of the top meal kits and specialty foods apps on Android in the Middle East during Q1 2025, including download and active user data.
During the first quarter of 2025, the performance of leading meal kits and specialty foods apps on Android in the Middle East showed varied trends. Here's a closer look at the top five apps based on their download and active user metrics, with insights provided by Sensor Tower.
Calo saw a fluctuating pattern in downloads, peaking at around 4.4K in mid-January before descending to roughly 800 by mid-March. Active user numbers initially rose, reaching a high of 15.5K in mid-February, but subsequently declined to approximately 8.2K by the end of March.
HelloFresh: Meal Kit Delivery maintained steady weekly downloads, hovering around the 200 mark, with a slight increase to 254 by the end of March. Active users showed a gradual upward trend, culminating in about 4.1K by the quarter's conclusion.
Tabiaat Group experienced an initial spike in downloads, reaching 802 in the first week of January, but this dropped to just over 100 by the end of March. No active user data was available for this app.
Vivino: Drink the Right Wine had a consistent download rate, beginning at 293 and tapering off to 156 by the end of the quarter. Revenue for Vivino started at $640, decreasing to $254 by March's end, while active users remained relatively stable, ending the quarter at 887.
Lastly, Greenola | Healthy Meal App saw a significant drop in downloads from 394 at the start of the year to just 24 by late March, before a sharp rise to 823 in the final week. Active user data was not provided for this app.
These insights reflect the dynamic nature of the meal kit and specialty foods app market in the Middle East on Android, with more detailed analytics available on Sensor Tower.